Futures Without Violence teamed up with UNICEF to develop and distribute a new International Coaching Boys Into Men Guide at the 2006 FIFA (Fèdèration Internationale de Football Association) World Cup in Germany. Informed by FUTURES’ highly successful Coaching Boys Into Men Playbook, this International Guide helps coaches find teachable moments during which they can talk to young athletes about their attitudes toward women and girls, promote tolerance, and teach them that violence does not equal strength.
The International Coaching Boys Into Men guide was published in the three languages (English, French, and Spanish). Angola, Brazil, Ivory Coast, Japan, Mexico, Norway, and Trinidad were among the many nations that piloted the new guide with local football coaches in community soccer leagues, and FIFA distributed it to its National Football Associations in more than 200 countries.
